Avon Celebrates ANEW 20th Birthday with Paulina Porizkova and Alfonso Ribeiro

Posted 01/29/2012 by Lara

Look who I got a picture with!

Who knew it took going back to the 90’s to attend easily the hippest party of 2012 yet! Okay provided, it’s barely February so that doesn’t say as much as it should, but Avon spared no detail in their recent 1992 themed party in celebration of the 20th birthday of their prestige anti-aging line, ANEW. Hosted by supermodel and ANEW spokesperson, Paulina Porizkova who announced to the audience, “I have nothing in this face for except what God gave me and Avon put on it”. Quite an accolade to the brand considering at 46, she’s flawless..

Avon packed the Thom Bar with 90’s memorabilia including slap bracelets, Fun-Dip, Warheads, fanny-packs, a photo booth, and tunes that made you want to jump-jump (no literally they played ­­­Kris Kros), along with other hits from the decade.  And speaking of the 90’s, just after Paulina gave a speech to the audience and the brand introduced ANEW’s two latest products; Genics Eye Treatment and Clinical Resurfacing Expert; they announced a surprise guest… On came Tome Jones’ It’s not unusual and out came Alonso Ribeiro (aka Carlton Banks from the Fresh Prince of Bel-Air!) doing his iconic Carlton dance.

It was perfect. And naturally, I couldn’t pass up the opportunity for a photo-opp with him.

Thank you for a very fun evening Avon!

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Longines Unveils new Boutique at Tourneau Timemachine

Posted 01/28/2012 by Lara

Earlier this week, Details Magazine hosted the exclusive unveiling of Swiss watchmaker brand, Longines new boutique within Torneau TimeMachine in NYC. As most of you prestige watch connoisseurs know, Torneau TimeMachine’s Flagship on Madison Avenue is a 2 floor mecca of some of the world’s finest watches. And while Longines has been no stranger to the store, it’s new shop-in-shop boutique now houses a wider assortment of mens and women’s watches. Considering tennis superstars couple Andre Agassi and Steffi Graff have enjoyed a long time partnership with the brand (and serve as official ambassadors), it came as no surprise, Steffi Graf joined the brand for the official ribbon cutting ceremony. Unfortunately, I got there too late to meet my child-hood tennis hero, however I did get to peak inside the elegant boutique, and get a tour of the watches.

Want to see what you missed? Enjoy a virtual tour with Longines and Steffi Graf HERE

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Timberland Keeps it Warm at Sundance

Posted 01/25/2012 by Lara

Official Sundance Film Festival 2012 Timberland Jacket

Once upon a time I was a Sundance Film Festival volunteer–as in one of those people that goes to Park City for 2-weeks just to walks you to your seat or give you to directions to the next venue in exchange for an all access pass! That of course was pre-blog, pre-press passes for bloggers and all that jazz I now take for granted. It was in 2005; I was in my early-20s and thought I had died and gone to heaven to be in the presence of  Gwyneth Paltrow, John Malkovich, Jennifer Aniston, Justin Timberlake and just about every celebrity you could ever imagine. Kenneth Cole was the sponsor that year, although the jacket they gave out for the crews, filmakers and celebs were—meh (I don’t think I’ve worn mine since). This year (and for the past 3 seasons), Timberland has been the official  Footwear and Outerwear Sponsor and all I can say is that I’m jealous. The women’s jacket this year is so hot!!

Additionally, they are using their Sundance presence to do a little good and elevate their Fade to Green platform. Fade to Green was designed to serve as a reminder that, like Timberland, film goes beyond commerce to celebrate innovation, Continue Reading…

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Prada’s 24-Hour Pop-Up Museum Goes Live Tomorrow!

Posted 01/23/2012 by Lara

I have been a very, very, VERY bad blogger recently. After a great streak of daily updates, then the holidays hit (or rather my astronomical work load) and I’ve been unfaithful ever since! Well I have plenty of exciting events and news to share with you so consider me back! For starters, I couldn’t miss the opportunity to tell you that tomorrow, Prada launches their highly anticipated virtual museum for only 24 hours! So we all need to put a reminder in our planners and check it out!!!

When you think of Prada, probable words like exclusive come to mind. So consider the fact that this exhibit will be open to the world, online for one day only is quite exciting! Well naturally, they are hosting a private dinner first (of course there’s something exclusive about the event). Still,are you excited? (I’m very excited). Although, I’m completely unclear as to what we’re in for.

The museum is designed by Milan-based artist and satirist Francesco Vezzoli with Rem Koolhaas’ think tank AMO. Based in the historic Palais d’Iéna in Paris, the “24 h Museum” will be split in to three sections, each inspired by a particular type of museum space: historic, contemporary and forgotten. In each of the three sections, Vezzoli has created a “non-existent museum” where he will show his personal tribute to femininity through interpretations of classical sculptures that make reference to contemporary divas.

The museum opens Tuesday, January 24 at the Palais d’Iéna and closes the following evening on the 25th. First begins the private dinner, after  it will turn into a “disco-club,” which will be streaming live on the museum’s official website, 24hoursmuseum.com. Continue Reading…

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NYC INVITE: 1/12 Join Juicy Couture for their Juicy Resolutions Party

Posted 01/10/2012 by Lara

WHAT: You’re invited to the Juicy Resolutions Party!

WHEN: Thursday, January 12th 5-7pm

WHERE: Juicy Couture, 860 Madison Avenue, NYC

 DETAIL: Start the year off right with BluePrintCleanse cocktails and light bites. 20% off all full-priced purchases during the event.

RSVP at RSVP@juicycouture.com

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So you think you can DJ? Enter for your chance to perform at New York Fashion Week

Posted 01/05/2012 by Lara

Elettra DJing. Photo Credit: Stella McCartney

Supermodel, Elettra Rossellini Wiedemann returns this February with her pop-up restaurant, GOODNESS for Mercedes Benz New York Fashion Week. This season she has teamed up again with The Daily Front Row magazine and is partnering with Talenthouse and world renowned DJ Zen Freeman to invite aspiring DJ’s to submit a sample of their set for the opportunity to perform live at New York Fashion Week. One artist will be selected to DJ at GOODNESS and for an event at RLife LIVE in a New York Renaissance Hotel between February 11th – 14th, and offered travel and five night hotel accommodations in NYC, together with $500 (courtesy of Renaissance Hotels).

To enter, participants must submit a sample by January 18th of their DJ set which demonstrates their versatility, diversity and ability to offer a range of lounge music and remixes to suit both daytime and evening environments.

This is an awesome opportunity for DJs around the world to perform at New York Fashion Week and showcase their talent in front of the fashion elite. So get in on it and enter or send this article to your DJ friends and lets see what they got!

For more details and to enter visit Talenthouse.

And for all you foodies, get excited for another season of GOODNESS! They just released the line-up of this season’s chefs that includes Mario Batali, Alain Allegretti, Julian Medina and Leo Forneas.  I’m salivating in anticipation.

UPDATE: Please note this post has been updated to note the submission phase has been extended to Wednesday, January 18th.  Voting will now take place from Thursday, January 19th through Thursday, January 26th and the winner will be announced on Monday, January 30th.  For more details and to enter visit Talenthouse.

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NYC Event 1/6: The Nidasii Beauty Lounge

Posted 01/03/2012 by Lara

Happy new years friends!

I have been terribly out of touch and hibernating! The cold weather has kept me indoors with some quality self time to disconnect. However, it’s a new year and a great way to always celebrate is with some much deserved pampering!

This Friday (1/6), our good friends at GoodGirlPR are hosting The Nidasii Beauty Lounge at the Nadia Vassell Salon.

Complimentary cocktails, sweet treats and manicures by Chauna Brown, and Nidasii giveaways!

WHEN: Friday, January 6th, 6:30-9:30pm
WHERE: Nadia Vassell Salon, 110 Suffolk Street (between Delancy & Rivington)
RSVP at rsvp@goodgirlpr.com

Happy new years!

 

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A Night Under the Stars with Susan Miller and Todd English

Posted 12/24/2011 by Lara

Susan Miller telling the crowd what to expect for 2012

My photo opp with Todd English!

For lack of a better cliche, I was through the moon over the recent event, Under the Stars I helped produce with the amazing PR Agency, Noise 784 for an evening with world famous astrologist (AstrologyZone founder), Susan Miller, and celebrity chef, Todd English. Considering the event was on the fancier side, I wasn’t leaving anything to chance. So after spending the day getting my hair and makeup done at Angelo David Salon, I dashed to Nicole Miller for the perfect outfit.

Susan Miller, who rarely makes public appearances hosted the zodiac themed evening, complete with specialty cocktails created by the founder of Intoxicated Zodiac mixologist, Gwen Sutherland Kaiser at Todd English’s restaurant, Crossbar. Located within The LimeLight in NYC, it’s modern day medieval charm complimented the enchantment of the evening perfectly. And while the astrologist indulged guests in an hour lecture over what to expect for 2012, the chef was busy in the kitchen preparing a four course meal consisting of small dishes representing the four astrological elements: earth, air, fire and water.

I got to sit with Susan for the dinner!

I was busy tweeting up a storm and selfishly like every person in that room waited for Susan to address my zodiac sign for incite into what I had to expect. She began by announcing the luckiest days of the year — May 12th and 13th. She then asked if there were any Taurus’ in the room. The only person to raise their hand was my date.

She then gloated over his good fortune, especially if his birthday be on those days or right before. It was the May 9th. She seemed pleased and encouraged him to pursue any business opportunities as there has not been a year with this much financial fortune since 1999. My date turned to me and whispered, “Lara, I’ve never made as much money as I did in 1999″. I got chills! Continue Reading…

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12/13 INVITE: 20×200 Deck the Walls Shopping Event

Posted 12/12/2011 by Lara

How awesome does this sound? I’m a huge 20×200 fan — several of my office and apartment art is attributed to this website. So if you’re in need of some redecorating, head to the 20×200 Deck The Walls Shopping event! Plus they have ping pong, so clearly, I’m in!

What:   20×200 Deck The Walls Open House

Ever wish the 20×200 online gallery came to life as a physical art wonderland? The 20×200 team invites shoppers to browse a selection of popular ready-to-hang framed prints available to order at their 20×200 loft. Framed print purchases will conveniently be delivered to all New York City residents the next day, free of charge!

When: Tuesday, December 13, 2011; 5pm – 8pm

Where: 20×200 Loft @ 6 E. 32nd Street, 4th floor, New York

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Santacon is coming to town!

Posted 12/10/2011 by Lara

That’s right NYC, it’s that special time of year, when Santa’s unite! So put on your best Christmas costume and join in on Santacon!!!

What is Santacon? Pretty much what it sounds like… Organized by Santa, himself (it says so on the website!), you show up with two non-perishable food items to one of the starting points (North Cove Marina at the Wild Financial Center or the Brooklyn Bridge Park at the intersection of Old Fulton Street and Water Street) and join your fellow North Pole residents on a epic bar crawl through the city.

Details posted on nycsantacon.com. Follow them on twitter @santacon or follow me today @PrettyConnected.

I’ll be updating this post throughout the day with pictures.

Ho ho ho!

Pictures from my first Santacon! Continue Reading…

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